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Transport logistics: 3 challenges for shippers

Written by TIMOCOM EN | Jul 15, 2026 7:02:20 AM

How to improve transportation efficiency: supply chain optimisation from initiation to planning through to post-processing

The transport process runs from the first step of initiation through to assignment, planning and implementation, all the way to the final post-processing. All phases need to be carefully coordinated to ensure maximum efficiency and customer satisfaction. Transport clients need to overcome the following logistics challenges.

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Initiation: Fluctuating transport prices and a lack of cargo space capacity

The aim in the initiation phase is to find the right business partner for the transport to take the freight to its destination safely and on time. This requires a high-quality transport network with the requisite flexibility. 

Long-term planning is made more difficult due to fluctuating transport prices and a lack of cargo space capacity. The latter in particular could become more acute in the future if the market situation improves, given the shortage of skilled labour. Consequently the development of the transport network is also about minimising risks.

It is therefore important to make the appropriate preparations. On the one hand, it is advisable to award some of the transport orders to a fixed fleet of vehicles via tenders and to build up a network of preferred transport service providers that have proven themselves in previous orders. This works via a closed freight exchange, for example, which offers a much better overview of the orders on offer than an email distribution list.

On the other hand, the required flexibility for short-term transport orders, peak load times and capacity bottlenecks with preferred partners should be ensured by a classic open freight exchange.

Assignment, planning and implementation: Lack of transparency and complex communication in the process

Even a high-quality transport network can still pose challenges in the assignment, planning and implementation phases. This is because having several business partners requires a high degree of coordination, and this is increased by constantly changing business relationships and many short-term assignments. 

One of the main challenges in logistics is that there is often no standardised communication. Processes, communication channels and documentation vary from partner to partner – and the person responsible for logistics in the company needs to be able to navigate them.

And then there are the questions that arise in day-to-day operations: Where is the truck? When will our freight arrive? Have the goods arrived successfully? Customers regularly contact us to ask the same questions. 

In the assignment process, the allocation of transport orders using email inboxes, Excel spreadsheets, Word documents and paper folders is complicated and confusing. All the information has to be painstakingly extracted from the various communication channels with the business partners. 

Digital transport orders offer a better overview. They allow for direct data transfer to the service provider’s transport management system – without any additional logistics software. Communication with business partners is quick and all information is collected in a centralised manner. 

This means a significant reduction in the data collection effort. In addition, language barriers become obsolete, as the transport orders are automatically translated into the service provider’s language. Another improvement for communication with service providers is live shipment tracking, as real-time transport data helps to avoid repetitive queries. 

Post-processing: Inefficient billing processes

On-time payments are a decisive factor for transport companies. A smooth billing process helps to strengthen the trust between client and service provider. This promotes long-term partnerships. 

At the same time, a streamlined process also saves time and resources on the client's side, for example, by avoiding the creation of vendors. Transparent and effective payment processing thus becomes a competitive advantage in order to secure access to new service providers.

The effort involved can be reduced with a single vendor solution. Thanks to the aggregated invoice, the administrative effort only involves a few steps.

Ensuring competitiveness with efficient logistics processes

Supply chain optimisation in road freight transport requires a holistic strategy in order to successfully overcome logistics challenges from initiation to post-processing. Implementing a high-quality transport network, using digital tools for communication and coordination and optimising billing processes are all crucial. Only minor changes are usually required when it comes to implementation, but they make everyday work much easier. An efficient approach is essential to ensure success and competitiveness in the logistics sector.

The solution for the entire transport process? The TIMOCOM Marketplace!

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